A Study on Performance Evaluation of FMCG Sector Companies of India
| Vol-8 | Issue-12 | December-2021 | Published Online: 15 December 2021 PDF ( 334 KB ) | ||
| DOI: https://doi.org/10.53573/rhimrj.2021.v08i12.009 | ||
| Author(s) | ||
| Yashvardhan Tiwari 1; Aaryan Singh Solanki 2; Dr Saurabh Sharma 3; Dr Birajit Mohanty 4 | ||
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1Student, Department of Commerce, Manipal University Jaipur, Rajasthan 2Student, Department of Business Administration, Manipal University Jaipur, Rajasthan 3Associate Professor, Department of Commerce, Manipal University Jaipur, Rajasthan 4Associate Professor, Department of Business Administration, Manipal University Jaipur, Rajasthan |
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| Abstract | ||
FMCG refers to consumer goods that move faster. This is the fourth largest sector in the Indian economy with home care and personal care accounting for 50% of total sales in India. As we all know that we spend most of our money on FMCG products or we can all say that we all buy local products daily. Fast-moving consumer goods are growing rapidly in India because now in India people are starting to spend money on the products of these companies because they are producing quality product. The FMCG industry is the fourth largest sector in the Indian economy. This paper attempts to understand the performance of this sector for growth and development of nation. |
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| Keywords | ||
| FMCG, Economy, Growth, sector | ||
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