An Empirical study on: An Impact of Financial Literacy on Factors affecting Investment Decision

The need for financial literacy has become increasingly significant with the deregulation of financial markets and the easier access to credit; the ready issue of credit cards; the rapid growth in marketing financial products and the
Government’s encouragement for its citizens to take more self-responsibility for their retirement incomes. Financially unsophisticated consumers who consistently make sub-optimal financial decisions may suffer lasting consequences for longterm wealth accumulation and welfare. This paper reviews, an actual Impact of Financial Literacy on various investment
factors like Personal Financial Decision, Investment Decision, Preference of Consumer Credit Portfolios, Investment Behavior of Household, Saving Decisions Of Households, Psychological Factors which makes an impact on Investment decision, Wealth Accumulation Decision, Retirement Planning Decision. As a result of this analysis, the paper presents there is a positive relation between Financial Literacy and Factors affecting Investment decision of Households.